Target Corporation’s Marketing Strategies and Financial Performance
Target Corporation, founded in 1962, is one of the largest American retail companies, operating in all 50 states. With over 350,000 employees and a wide range of subsidiaries, Target emphasizes customer satisfaction, ethical business practices, and social responsibility. This essay analyzes the company’s marketing strategies, financial performance, and commitment to diversity, sustainability, and community involvement. Target’s focus on e-commerce and effective marketing initiatives helps it navigate challenges posed by competitors like Amazon.
References
Bhasin, H. (2018). Marketing strategy of Target Corporation. Marketing 91. Web.
Greenwald, M. (2018). Best Life Online. 30 Surprising Things You Never Knew About Target. Web.
Pestle Analysis Contributor. (2015). SWOT Analysis of Target Corporation. Pestle Analysis. Web.
Talbot, P. (2020). Inside Target’s Marketing Strategy. Forbes. Web.
Target. (2019). Future at Heart. 2019 Target Corporate Responsibility Report. Web.
Reference
StudyCorgi. (2025, January 9). Target Corporation’s Marketing Strategies and Financial Performance. https://studycorgi.video/target-corporations-marketing-strategies-and-financial-performance/