Apple Inc.’s Competitive Environment

Apple Inc.’s competitive environment can be analyzed using Porter’s Five Forces, which include rivalry among existing competitors, threats from substitutes and new entrants, and the bargaining power of suppliers and buyers. Despite strong competition from companies like Google and Samsung, Apple maintains a competitive advantage through innovation, premium pricing, and a strong distribution network. By leveraging its strengths and addressing market challenges, Apple sustains its leadership in the technology industry.

References

Calanog, M. (2019). Can it prosper without Steve Jobs? (Doctoral dissertation, Apple, Inc).

Kryscynski, D., Coff, R., & Campbell, B. (2021). Charting a path between firm‐specific incentives and human capital‐based competitive advantage. Strategic Management Journal, 42(2), 386-412.

Liu, Z. (2021). Analysis of Apple Inc.’s Innovation Dilemma From the Perspective of Leadership. In 6th Annual International Conference on Social Science and Contemporary Humanity Development (SSCHD 2020) (pp. 551-554). Atlantis Press.

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StudyCorgi. (2025, February 12). Apple Inc.’s Competitive Environment. https://studycorgi.video/apple-inc-s-competitive-environment/

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